Selling a new-construction or recently renovated home in Boca Raton requires different strategies than selling a traditional resale property. With The Mastropieri Group, Realtors®, you’ll get expert guidance on pricing strategy, professional marketing, and showcasing your home’s upgrades to appeal to today’s buyers.

Why Selling a New-Construction or Renovated Home is Different

If you’re selling a new-construction home or a recently renovated property, you’re not just selling four walls; you’re selling a lifestyle, quality upgrades, and peace of mind for the buyer. That’s where the difference lies compared to selling an older home that hasn’t been updated.

Buyers in Boca Raton often compare new builds and renovated homes against existing resale properties. To stand out, you’ll need a clear strategy that highlights craftsmanship, warranties, and design features that buyers value in today’s market. The Mastropieri Group has the expertise to position your property effectively.

The Boca Raton Market for New and Renovated Homes

Boca Raton is one of South Florida’s most competitive real estate markets. According to the latest data, the median home price here is above $600,000, with luxury properties often selling well above $1 million. New construction homes are in especially high demand due to limited available land and rising interest in modern layouts, energy efficiency, and smart-home technology.

Renovated homes also perform strongly. Buyers want move-in ready homes that won’t require major projects. In fact, a well-renovated home can sell faster and at a higher price per square foot than comparable unrenovated properties.

What Sets The Mastropieri Group Apart?

This group isn’t just another team in the market. Led by Larry Mastropieri, Owner and Broker, the team has been consistently recognized for excellence, including Larry being ranked among Florida’s Top Real Estate Professionals 2025 by Statista in a release published by Newsweek. This recognition highlights their proven track record in high-demand markets.

When you list your new-construction or renovated home with The Mastropieri Group, you get:

  • Local expertise: Deep knowledge of neighborhoods, from gated communities like Woodfield Country Club to waterfront properties near Lake Boca.

  • Targeted marketing: Professional photography, drone videography, and digital campaigns that highlight your home’s features.

  • Buyer connections: Access to qualified buyers actively seeking new or modernized homes.

  • Negotiation skills: Experience handling offers in fast-moving, competitive environments.

Key Differences in Selling Strategies

1. Pricing your Home Correctly

New-construction and renovated homes command a premium, but only if priced correctly. Overpricing can turn away buyers who compare your home to other high-quality listings. The team conducts detailed market analysis, comparing your home not just to older resales but also to other new builds and renovated properties.

2. Highlighting Upgrades

From hurricane-impact windows to quartz countertops and energy-efficient appliances, every detail matters. Buyers here often pay more for homes that are already upgraded. These features are front and center in marketing materials.

3. Competing with New Developments

If you’re selling a renovated home, you may be competing directly with new-construction communities. The key is showing buyers why your home offers more value, whether it is location, larger lot size, mature landscaping, or reduced HOA fees.

4. Staging and Presentation

Even new-construction homes often benefit from staging. Empty rooms can feel cold or hard to visualize. The Mastropieri Group works with staging professionals to create warm, inviting spaces that help buyers imagine living there.

Marketing New and Renovated Homes in Boca Raton

Effective marketing is about more than listing on the MLS. With The Mastropieri Group, your home benefits from:

  • High-end visuals: Professional photography, 3D tours, and video walkthroughs that highlight every angle.

  • Digital reach: Advertising on Zillow, Realtor.com, and luxury platforms.

  • Social media campaigns: Reaching buyers relocating from major metro areas like New York, Chicago, and Boston.

  • Local networking: Connecting with buyers already working with Boca Raton real estate agents.

The role of timing

Timing matters. Snowbird season, when seasonal residents from the Northeast and Midwest arrive, often brings a surge of buyers. Listing during these high-demand months can increase your exposure and sale price. The Mastropieri Group can help you identify the best timing for your property.

FAQs About Selling New or Renovated Homes?

Do buyers pay more for new or renovated homes in Boca Raton?

Yes, buyers are willing to pay a premium for new or updated homes. They want modern finishes, efficient layouts, and fewer future repairs.

How long does it take to sell a new or renovated home in Boca Raton?

On average, updated homes sell faster than older homes without upgrades. With the right marketing, many sell within 30–60 days.

What if my renovated home competes with new-construction properties nearby?

That’s where expert marketing comes in. The Mastropieri Group highlights features that give your home an edge, like location, lot size, or design elements.

Do I need to stage a new-construction home before selling?

Yes, staging can make a big difference. Buyers connect better with furnished spaces.

Why Partner with The Mastropieri Group

Selling a new-construction or recently renovated home in Boca Raton takes strategy, experience, and local insight. With The Mastropieri Group, Realtors®, you’ll have a trusted team on your side. They understand what today’s buyers expect, how to price strategically, and how to showcase your home so it stands out in a competitive market.

Call The Mastropieri Group, Realtors® today at (561) 544-7000 to schedule your private consultation

 


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